Business people don't need to understand designers better. They need to be designers. That makes them better business people.
The Creative Company Conference is excited to announce the core themes of its 2010 conference: Design thinking, Services Design and Innovation and entrepreneurship in the creative industries.
Design Thinking promotes the idea that people in business need to develop skils and methods that designers learn at design school to become better business leaders. Read on
CCC announces first speakers
Adrian Hon, founder and Chief Creative Officer of the award-winning entertainment production company Six to Start (UK) that is widely acknowledged as being one of the most innovative, creative, and expert games companies in the world. Adrian talks about transmedia games and the future of storytelling.
Oliver King, director of Engine, the leading British Service Design agency which helps clients from all service sectors to improve teir service level. Service Design is a new fast growing, interdisciplinary field of design, and rightly so because a satisfied and enthusiastic customer is the best advertising, especially in the connected world we live in today.
Scott Belsky of Behance.net and author of Making Ideas Happen. New Yorker Scott Belsky made it to the 100 Most Creative People in Business list of Fast Company. His mission is to help the world’s most creative people to execute their ideas.
Ross Zietz art director of Threadless, the innovative T-shirt web shop from the USA which is fully built on crowd sourcing.
Roland van der Vorst, director of Amsterdam based advertising agency They, which was named by Ad Age the best small advertising agency in the world . One of their latest projects is the creation of their own Champagne brand.
Arne van Oosterom, founder of Design Thinkers and the international Design Thinkers Network WENOVSKI.
Links:
CCC Flyer
Wired Magazine on Transmedia Storytelling
Scott Belsky in Fast Company’s The 100 Most Creative People in Business
International praise for Scott Belsky’s Making Ideas Better
Two minute guide to service design
Speakers
CCC - creative business ideas
Flickr account for more pictures CCC
