 |
Adrian Hon |
| Country UK |
| Company Six to Start |
| Designation Founder and Chief Creative Officer |
Speech Title: The Transmedia Future
How transmedia entertainment brings together every form of media, from the web to mobile phones to newspapers to the real world, to create a new and powerful kind of storytelling.
Bio
Adrian Hon is Founder and Chief Creative Officer of the award-winning entertainment production company Six to Start (UK) that is widely acknowledged as being one of the most innovative, creative, and expert games companies in the world. As the executive producer and lead game designer of Six to Start’s projects including Liberty News, We Tell Stories, and Smokescreen, Adrian is also responsible for the company's creative output on the web, mobile phones, and the real world.
Adrian is one of the world’s leading online and alternate reality game designers, having been influential in the genre since its birth.
Previously, Adrian was Director of Play at Mind Candy, where he designed and produced Perplex City, the world’s first commercially successful ARG. Some of the venues at which Adrian has spoken include TED, Google, GDC, Nordic Game and the Montreal Games Summit.